March 1, 2021

    Charismatic Leadership in the Fashion Industry

    Having a charismatic leader, usually in the form of a “master” or principal designer (often the founder of the company)…
    January 1, 2021

    WHAT ARE THE EFFECTS OF BRAND PLACEMENT?

    Why is brand placement used? Because, as already discussed, it is believed to be effective, but, more specifically, brand placement…
    April 1, 2021

    Negotiation Styles in Other Countries

    During the last 15 years, a group of colleagues1 and I have systematically studied the negotiation styles of business people…
    January 5, 2021

    PRODUCT PLACEMENTS: IN NEED OF IMPLICIT MEASURES

    In a study that is in some ways even more compelling, we demonstrated a double dissociation between explicit and implicit…
    February 3, 2021

    Brand Engagement Metrics

    Number of posts, impressions, virality, and reach are good measures of activity on a social network. But part of the…
    April 15, 2021

    What is a Good Outcome?

    A good agreement is one which leads to successful implementation. There are many examples of firms getting into trouble because…
    April 5, 2021

    The Beginnings of Sega

    My Dad was in Hawaii when the Japanese bombed Pearl Harbor. He ran the slot machines on the bases. When…
    March 3, 2021

    The Emergence of the Fashion Industry

    French haute couture designers, and before them dressmakers and tailors, made clothing for the wealthy upper classes. The scope of…
    January 29, 2021

    6 Ways Drinking Warm Water Can Heal Your Body

    Stay focused and remember we design the best WordPress News and Magazine Themes. It’s the ones closest to you that…
    February 5, 2021

    Your Social Media Command Center

    You’ve planned, budgeted, and staffed your social media operation. You’ve invested in and mastered powerful social media software. You know…
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